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Companies in the consumer industries manufacture goods that affect nearly every part of our daily lives—everything from clothing and shoes to home appliances and cell phones. These products are routed through retail channels to reach the end consumer. Consumer industries consist of several distinct business segments, including consumer packaged goods; consumer electronics and durables; soft goods; and telecommunications service providers. Each business segment within consumer industries is faced with similar yet distinct business challenges. There are similarities in the consumers that purchase these products, and these segments require a similar set of strategies to address them such as product innovation, fashion, and pricing strategies, as well as product and service bundling. Differences arise from the way in which the execution of these strategies ties to the channel, competition, execution, and fulfillment networks of each company.
“We found that, in both the Imagewear implementation and the Jeanswear implementation, we achieved a one-time savings of $24 million, as well $8 million each year, in terms of reduced planning times, in people time, in reduced work-in-progress inventory, and in reduced obsolescence.”

The consumer packaged goods space consists of food and beverage companies, personal and household products companies, as well as paper and pulp product companies.
i2 solutions for the consumer industries enable best practices including:

Web Seminar: Best Practices in Transportation Procurement - Bringing the Paper Savings to Reality
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Green and Lean: Kimberly-Clark Drives Sustainability through the Heart of its Supply Chain
Kimberly-Clark takes a serious stance on sustainability and environmental responsibility. As the manufacturer of well-known global household brands such as Kleenex, Huggies and Andrex, the company is committed to sustainability in its truest sense and is now starting to reap the benefits of it. The company is both reducing its environmental impact and running a lean and efficient supply chain, which in turn brings real benefit to its biggest customers, grocery retailers, and ultimately to consumers.

Web Seminar: Sony Electronics — Building Profitable Relationships Between Branded Manufacturers and Retailers
What are the top priorities in supply chain management for your business?
Short Product Life Cycles Demand Innovation Throughout the Business
Cycle-Time Optimization - Column
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